Google Pixel 10 Launch Event

Google Pixel 10 Launch Event Celebrates a Decade of Innovation

Google is set to commemorate the tenth anniversary of its Pixel smartphones today, August 20, 2025, with its much-anticipated “Made by Google” event in Brooklyn, New York. The showcase, hosted by “The Tonight Show” host Jimmy Fallon, promises to be a landmark event, unveiling a new lineup of Pixel 10 devices and hinting at “secret products” beyond the expected phones. The event will be livestreamed globally, starting at 1:00 PM ET (10:30 PM IST).

The event is expected to feature appearances from celebrities like NBA star Stephen Curry, F1 driver Lando Norris, and the Jonas Brothers, adding to the celebratory atmosphere. Google’s marketing tagline, “Ask more of your phone,” hints at a significant leap forward in AI integration, which is expected to be a central theme of the presentation.

An Expanded Pixel Family: Four New Models

This year, Google is expected to launch its most extensive smartphone lineup to date, featuring four distinct models :

• Pixel 10: The standard model, which may feature a design similar to its predecessor but with notable internal upgrades.
• Pixel 10 Pro: The flagship Pro model, expected to feature a 6.3-inch LTPO OLED display with a 120Hz refresh rate.
• Pixel 10 Pro XL: A larger version of the Pro, reportedly sporting a 6.8-inch display.
• Pixel 10 Pro Fold: Google’s new entry into the foldable market, rumored to have a 6.4-inch cover display and an 8-inch internal screen.

An accidental ad on the Google Play Store showcased the four models, with the Pro variants in gray tones and the standard Pixel 10 in an Indigo Blue finish.

The Power of Tensor G5 and Advanced AI

At the heart of the entire Pixel 10 series is the new Tensor G5 processor. This next-generation chip, reportedly developed by TSMC, is anticipated to deliver significant improvements in performance, power efficiency, and AI-driven capabilities. The new hardware is expected to support deeper integration of Google’s AI, including features like Gemini Live. Leaks suggest the phones could come with up to 16GB of RAM to handle these advanced AI functions.

Camera and Hardware Refinements

The Pixel 10 series is poised to introduce several camera and hardware upgrades. All models are expected to feature a 50MP main camera. In a significant update, the base Pixel 10 might finally receive a dedicated telephoto sensor with 5x optical zoom, a feature previously exclusive to Pro models. The Pixel 10 Pro Fold is rumored to push the boundaries further with a potential 10x optical zoom capability.

Beyond the camera, the new lineup is expected to support Qi2 wireless charging and offer improvements in battery life.

Beyond the Phones: New Wearables

Google’s event isn’t limited to smartphones. The company is also expected to unveil new additions to its ecosystem of devices :

• Pixel Watch 4: The new smartwatch will reportedly be available in a larger 45mm size option and will run on the new Wear OS 6.
• Pixel Buds 2a: An update to Google’s wireless earbuds lineup is also anticipated. The existing Pixel Buds Pro 2 may also receive a new Moonstone color option.

Spotlight on India: A Dedicated Launch and Pricing

Highlighting the country’s importance in its global strategy, Google has planned a dedicated launch event for the Pixel 10 series in India on August 21, 2025. The company has already started promotions for its India Store subscribers, offering unique codes for purchases and other benefits like trade-in bonuses and no-interest EMI plans.

Leaked pricing for the Indian market suggests Google may maintain a similar price structure to the previous year :